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Newell Brands Wordmark
Date 2015
Designers Kristina Gray, Kristina Scobie, Tracy Kretz, Katie Shimmin, James Breazeale
Creative Director Sharon Oleniczak
Firm Newell Brands Design Communications
Client Newell Brands
Category Identity Systems
Newell Rubbermaid selected a group of graphic designers from their Kalamazoo, MI and Atlanta, GA graphic design and corporate communications teams to rebrand the company. Together they developed the current mark to reflect Newell’s philosophy and vision as a leading house of consumer brands.
Copyright Newell Brands
Artifact Type Digital reproduction (2 each of 2)
Donor Newell Brands
ID Number 10345