BellHarvest Sales Identity System
Designer Roger Gould
Firm Gould Design
Client BelleHarvest Sales Inc.
Category Identity Systems, Packaging
Items included are the logo, business card, and mailing labels. A photograph shows application of the logo to packaging for a variety of fruits and apple cider.
The designer states that “this program was designed before the MacIntosh computer was commonly used by designers. The items were created using a mechanical pen and circle templates and took a couple of days to complete. Today that could be done in five minutes by any third grader.”
Techniques Logo: 2 spot colors
Copyright Not Specified
Artifact Type Original, Photographs, Newspaper article
Donor Roger Gould
ID Number 3775