Vitra Chairs Overview
Date 1981
Designer Linda Powell
Creative Director Steve Frykholm
Photographer Earl Woods
Firm Herman Miller Inc.
Client Herman Miller Inc.
Category Promotional
A system of product overview folders was developed for each Herman Miller product line. Each cover/back cover showed an array of products in the line and the Herman Miller wordmark as a band at the bottom. This piece highlighted additional chair models in photos on a 3 page foldout as well as product features and benefits, detail photographs, ergonomic advantages, adjustments, and available fabrics. An insert folder showed all chair models at a glance.
SizeW 8.25" x H 11.75"
Printer/Producer Burch Printing
Paper/Material White dull coated cover stock
Techniques Offset printing, 4 color rocess + gloss spot varnish. 3 page accordion foldout. Saddle-stiched.
Copyright Herman Miller Inc.
Artifact Type Original (1)
Donor Linda Powell
ID Number 2610