Marigold Lodge Wordmark
Date 2004
Creative Director Barbara Loveland, Linda Powell
Firm Ferris State University Design Project Center
Client Herman Miller Inc.
Category Identity Systems
The stylized marigold within a diamond was derived from the original stained glass window in the upstairs hall of Marigold Lodge built circa 1913. The two variations of the logo – positive and reversed – are used interchangeably as determined by the application.
A typeface was designed specifically as display type for application to items for Marigold Lodge and a font, named Marigold Lodge, was created.
A binder with the wordmark development process and color studies is included.
Copyright Herman Miller Inc.
Artifact Type Digital reproduction and development binder
Donor Linda Powell
ID Number 5154