The purpose of Ideas is to build a connection between customers and Herman Miller’s longstanding values by bringing its history into relevant and relatable present-day through brand storytelling, all while showcasing the brand’s new identity system. Artist Kelli Anderson’s inventive cover design invites readers to cut it and then “step into” the world of Herman Miller. Audience: customers, architects and designers, community, brand aficionados. This magazine is a long-form print piece in a short-form digital world.

SizeW 8 x H 11

Printer/Producer Nahan Printing, St. Cloud MN

Paper/Material Rolland Enviro Satin, 80# cover and 70# text

Techniques Offset printing, 4 color process throughout plus 2 spot colors including fluorescent orange on cover. Perfect bound with scored cover, hinge and spine.

Copyright Herman Miller, Inc

Artifact Type Original (3)

Donor Herman Miller, Inc

ID Number 12130