Hispanic Center Identity
Date 2016
Designer Tete Castillo
Creative Director Jonathan Mikulich
Firm VÍAS
Client Hispanic Center of Western Michigan
Category Identity Systems, Unpublished
The Hispanic Center of West Michigan re-branding effort came on the heels of a new strategic planning initiative. Giving a nod to both traditional Latin American art and contemporary design, the new identity evokes elements of empowerment, growth, and culture. Proposed elements include logo and stationery system.
Copyright Hispanic Center of Western Michigan
Artifact Type Digital Reproduction (2 logos)
Donor Jonathan Mikulich
ID Number 11891