Hispanic Center Identity
Date 2016
Designer Tete Castillo
Creative Director Jonathan Mikulich
Firm VÍAS
Client Hispanic Center of Western Michigan
Category Identity Systems
The Hispanic Center of West Michigan re-branding effort came on the heels of a new strategic planning initiative. Giving a nod to both traditional Latin American art and contemporary design, the new identity evokes elements of empowerment, growth, and culture.
Donor Jonathan Mikulich
ID Number 11893